Milwaukee WI Homes For Sale | Milwaukee WI Real Estate | Senior Services

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Let's face it: selling your home can be an exercise in frustration, but choosing the right REALTOR® can make the process go much more smoothly. We collected some tips to remember when picking an agent to sell your home. These are the ideas we employ with each and every home we sell, but no matter who you choose, they must be the right Realtor for you. Remember: The seller sets the price of the home, but ultimately the buyer determines the value. The Realtor's job is to supply you with facts about what has sold recently and what is for sale now to help you make your decision.

The Common Pricing Objections
(Or what's frequently heard from sellers that doesn't really have any relationship to value)

• "Another agent said it was worth more."
• "Our home is nicer than those houses."
• "People always offer less than asking price."
• "We can always come down on our price."
• "We have to get that much out of our home."
• "My neighbor was able to get his price."
• "Let's try it at our price for a month or so."
• "The buyers can always make an offer."
• "We paid more than that for our home."

Obstacles to Proper Pricing
Incompetent Agents who will accept a listing at any price the seller puts on it.
Neighbors who lead the seller to believe they got more for their home than they did.
Inflationary Times that causes prices to go up rapidly because of economic factors.
Recessionary Times that cause prices to go down because ofadverse economic conditions.
Fear of making a mistake in pricing which could lead to losing a significant portion of their equity.
Loss of Perspective due to the seller being emotionally involved and not necessarily thinking objectively.Need for a Certain Amount of Cash out of a home which has nothing to do with value no matter how important the reasons.